Type
Sales Automation
Problems that we are solving for
- Companies with high inbound leads (E.g. Trials / Lead Form), may often respond to enquiries late due to a lack of sales reps.
- Or companies with a high number of inbound leads may struggle to qualify inbound leads at scale, leading to time wasted with prospects that may not be the right fit
Outcome to be achieved
- Push all inbound leads to Clay, and leverage Clay to automatically enrich, qualify and determine next best course of action for leads all within 5-10 minutes, resulting in faster lead response time.
- E.g. Clay enriched a lead that started a trial, and realised that they fall into your ICP (Ideal Client Profile). Notify a sales rep to reach out to them manually.
- E.g. An inbound lead just filled up a form, but they are not the right fit, and it may not require a sales rep’s attention. Therefore, push them to a self-serve workflow.\
- Bonus: Reduce the number of fields required, since Clay can enrich most things just using an email address with a valid domain